Anniversaries - BravoEcho
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Archive

06 Dec

Posted at 21:17h in

100 doesn’t come along for many companies. It’s a special and elite group who have survived 100 years: an exciting feat in this ever-changing world of business. Turning 100 allowed Brady Corp to step back and reflect on the red thread that links their heritage to their future. We worked with Brady Corp’s CEO and leadership team to envision their future, and built a centenary celebration and a re-positioning vision around this future, from high-performance identification label manufacturer to a company building a smarter, safer world. To date the work has been shared with all employees around the world, and is beginning its external launch.   Learn more about our anniversary work and approach....

02 Oct

Posted at 21:19h in

In 1987 our client Steelcase meticulously restored the Meyer May House, a Prairie-style Frank Lloyd Wright masterpiece. The home's 100-year anniversary was placed at the heart of a strategy to generate discussion of "The Next 100" for Steelcase. We designed a website to showcase the house through the lens of Wright's principles, a digital advertising campaign, and communications including a new identity and collateral materials. All in support of a symposium called "A critical dialogue on 21st-Century Architecture and Design and the ongoing relevance of Frank Lloyd Wright," which explored Wright's design principles created 100 years ago and brought the Master himself into a dialogue about the future....