Grand Rapids Public Museum - BravoEcho
We helped reposition this community institution with a new strategic focus, identity, brand promise, and emphasis on innovative programming.
Business Strategy, Brand Communications, Design, Culture, Business Evolution, Denver, Grand Rapids, Corporate Anniversaries,
16552
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Grand Rapids Public Museum

Five campaigns, and counting.

New Identity System & Brand Promise
Membership Campaign
Exhibition Campaign
Grandmother Power Exhibition
Planetarium Re-launch Campaign

About This Project

We helped reposition this community institution with a new strategic focus, identity, brand promise, and emphasis on innovative programming. Museum Director Dale Robertson and his team include us as a strategic and creative partner. We have created a member acquisition campaign, a celebration of beer, exhibition design of Paola Gianturco’s global phenomenon “Grandmother Power,” and a re-launch of the Museum’s planetarium.

Category
A Relationship Story